its 12AM at midnight,
you want to go to sleep,
but your head is filling with random ideas and insights.
your getting consumed by a vision for a future you didn't even know possible.
all the chattering noise in your head start melting together harmoniously, as your imagination skyrockets
your head is cooking the perfect idea.
but then,
8AM hits.
you wake up,
all the magic is gone,
that feeling of eureka moments,
everything that kept you up at night— gone.
We’ve all experienced this overnight phenomenon.
I couldn't tell you how many times its happened to me.
Somehow its always the sleepless nights when the ideas strike,
When the brain seemingly becomes unleashed from the limitations of reality.
And the midnight turns into the “golden hour for creativity” as the day anxieties dissolve into the darkness.
But, what if.. the golden ideas didn't have to stay back in the mind's graveyard?
What if you could access creative thoughts on command and not just as nightly afterthoughts?
What if you could master that feeling of limitless creativity.
Let me tell you something,
Creativity is not a talent— its a skill.
A skill that take the right intentions and the right environment to grow.
It’s impossible to be creative if all you do is follow a script, think narrow minded and never connect new ideas to your existing ones.
Everything creative starts with the head— the brain perceives the world from the input of the body and it’s senses.
So,
If you can master the mind you can start to look at the world in ways you couldn't imagine.
You start being to connect things in real life and "engineer creativity" organically.
the reason your not creative is because you fill your head with purposeless noise from anxieties you choose to allow into your head.
It's easy to get overwhelmed with ideas— all you need to do is pick up your phone and open social media.
for an average person who has no conscious control over what they're fed by the algorithm, social media is more of a brain draining anxiety. if you think about it we've trained our brains to become anxious to scrolling— there is a constant desire to get to the next reel so the dopamine in the head keeps firing up our pleasure senses.
“You are what you eat?” Nah.
You are what you scroll. You are what you binge-watch. You are what you deep-dive on Wikipedia at 2 AM.
Creators don’t grow by mindless consumption. They grow by purposeful consumption.
Have a goal → Consume with intent → Create.
Otherwise, you're just a walking IMDb database with no projects.
Creators grow by consuming with purpose.
You could stare at a trash can for inspiration... but wouldn’t it be better to visit a museum? 🖼️
Build your algorithm — "Brick by brick"
If your social media feed is full of nonsense, congrats—you trained the algorithm to think you're into nonsense. 🤡
Algorithms don’t control you. You control them.
Every click, like, and scroll is a vote for what you want more of.
So if you want inspiration, instead of mind-melting junk… start feeding the machine something smarter. 🧠
"Your timeline is just a mirror. Don’t blame the reflection."
When content platforms like, TikTok and Instagram Reels blew up in 2021, I dismissed them as zombie apps for viral dances and brain rot.
Back then, I saw meme culture as fast food for the brain—cheap, addictive, and kind of empty.
But over time, I realized something…
You can’t escape the algorithm, so why not train it to work for you.
Social media isn’t just a distraction—it’s a hyper-engineered tool for shaping your personality through social benchmarks.
Let me explain.
Social influence plays a huge role in how we develop our personalities and character traits (your creative base)
No one is original, in a sense that all our thoughts are a cumulation of our lived experiences.
Our lived experiences are formed by our environment and those who inhabit it.
On social media, this means creating a curated list of people who you look up to and admire— this will become your “tribe of mentors”.
Imitate your tribe until you've accumulated enough lived experiences to find your own unique creativity built on top of your creative base.
On your shoulders, rests the most complex object in the known universe. So why would you surrounding it with nonsense when you easy have access to the worlds most brilliant minds and ideas just a tap away.
In my eyes,
a creator is a person who brings their visions to life.
a creator uses all their resources to create something out of nothing.
but most importantly— a creator grows with his creations.
Your not creative because your not creating enough.
the more you create, the more confidence you get in your creative ability.
its that simple.
learn to create a 100 bad creations before you get your 1 good one.
creativity is not about having magical intuition, its about building good taste overtime that gives you the freedom to understand your personal creative style.
The Best way to Grow your Creativity is to Build.
When you have something to build towards regularly your mind constantly begins to hunt for possible ideas and solutions to help you accomplish your goals.
This is from the idea of diffuse mode thinking that I covered in one of my previous letters: Hack your mind to learn insanely fast. Check it out if you want more details.
Simply put,
your brain wants to connect dots between ideas. It’s programmed to…
Humans are not creatures of chaos, we like everything to make sense and be well organized.
this is why we procrastinate and why we have anxiety of the future.
we fear the things we have no power over.
As a result, we either learn to live on with fear — never start the project and blame everything on your perfectionism.
OR radically evolve to align ourselves with the new challenge.
Creativity is never static, it's always evolving and adapting with you.
So if your not growing, nether will your creativity.
The solution is not easy and fast, but with consistency you’ll be building something that no one else can take away from you.
So,
Here are the steps:
Find something that you want. — look at your tribe of mentors, find the commonality that they all share. what do they do that resonates with you. Try ask your self: what do you see your ideal future creative work being?Remove all your limited beliefs while brainstorming.
Make it challenging — you know what you want to work towards, now what can you do right now that will align you to that future? Find something that will get you out your comfort zone. It should force a change in lifestyle because— if nothing changes nothing changes.
And build it — work on the project daily, this is something important to you, something that challenges you and forces you to grow, so the more you build on it the better you'll get at it.
TIP: Don't Overpack — Don't wait to gather all the resources, you'll figure out what you need as you go.
This is part of the creative process, if you try to pre-find every solution, your solution becomes too broad too easily, focus on consistent trial and error to fine tune your unique creative solutions and protocols. This is how you stand out.
I'll be honest this isn't easy. It's almost been a month since I've been writing my newsletters.
There will be times when you have no inspiration and time when you have too much inspiration.
Information overload is a real thing even if it is information your on a constant hunt for.
There will be time when you doubt your creative ability, thinking — hasn't someone already done this before?
Most likely the answer will be: Yes, But no one has seen your take on it yet. Just because a solution exists doesn't mean you know how to solve the problem.
But here's the best part:
You begin you see the world through so many different perspectives and they all begin to connect to align with your vision.
You have so many ideas that you can't stop thinking and all those ideas are able to come to life through the projects you build and create.
Every life experience you gain becomes creative fire power.
Your lifestyle begins to optimize itself, until the idea of the magic midnight golden hour becomes your average day.
Ideas are so cool. You just sit there minding your own business and boom you have a completely new direction to take your life.
— #DAN KOE (#@thedankoe)
1:15 PM • Jan 27, 2025
The average person has between 12,000 and 60,000 thoughts per day. Meaning 12k-60k potential ideas.
Most of them will never see the light of day unless you have a creative outlet. Whether it's writing, designing, programming or making music, anything that brings your visions to reality.
As a quick recap:
Review what you consume → Create your tribe of mentors → Build a challenging project → Create and grow
This is how you engineer creativity by purposefully building a lifestyle with meaning.
Creativity starts with an empty calendar and ends with a full one.
— #Naval (#@naval)
8:51 AM • Sep 3, 2019
If you don't want to be static and live with fear of AI and other unnecessary anxieties of the future.
start creating. the noise will die out. creative ideas will surface. the mind will thrive.
That’s it for this week.
We made it though the first month of 2025.
The real test of consistency begins now. Don’t let this be just another year. Be creative and keep building—I know I will.
—Mudit
🧠 Weekly Mind Byte:
I must not fear. Fear is the mind-killer. Fear is the little-death that brings total obliteration. I will face my fear. I will permit it to pass over me and through me. And when it has gone past I will turn the inner eye to see its path. Where the fear has gone there will be nothing. Only I will remain."
Currently Reading: Dune (novel) - By Frank Herbert
[PRO TIP: If you want to be have more creative ideas—read more science fiction]
Minds Collected: {{active_subscriber_count}} (one month down!)
Letters Posted: 3 (4 was the goal, but college got in the way 🫠)
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